Heartstopper Basement

Heartstopper's final chapter deserved more than another formulaic junket. With just one hour of cast time, Netflix needed enough social content to fuel weeks of fandom without relying on the same recycled interview questions.

So we created a format built around the cast's real friendships, shared history, and the fan in-jokes that had grown alongside the series.

The result was content fans wanted to watch, rewatch, and share. By making the cast's chemistry the story, we proved the best junkets don't feel like junkets at all.